Presentations

“Attention: How we grab it and keep it”

Lauren Dick, Executive Director Media & Data Services, The Daily Mail & Mail Metro Media
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“Attention: Threat or Gamechanger for Publishers?”

Thomas Lue Lytzen, Director of Ad Sales & Tech, Ekstra Bladet & Chair of IAB Denmark’s Advisory Board
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“Beyond Viewability: Attention the new media currency”

Valentina Giolo, Group Director Iberia, DoubleVerify Michel
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“Attention as a Game Changer”

Jacek Kniaz, Performance & Enterprise Lead CEE, Teads
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“What is the value of attention for brands?”

Dan Shepherd, Head of Digital Investment, Goodstuff
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“Attention Measurement: Techne and Episteme”

Stuart Wilkinson, Senior Business Development Director, Kantar Media
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